Episodes

Mo asks Maria Kelly: What is your favorite science, step, or story from the GrowBIG training or Snowball System? One of the most useful things Maria learned from the GrowBIG training was the seven pricing principles. Living in Switzerland, she grew...

Mo asks Maria Kelly: What is your personal definition of business development? Business development is about creating opportunities and value for other people. Doing that together is what makes business development fun. Often, people don’t see...

Mo asks Maria Kelly: When did you realize that you really had to focus on business development and client relationships? Maria’s career didn’t begin in client-facing roles but they were usually oriented around being helping and finding solutions...

Scott Winter, CRM Evangelist, shares his thoughts and hard-won experiences on business development and how his perspective changed over the years from “selling is bad” to “business development is one of the most important things you can do....

Mo asks Scott Winter: If you could send a video back in time specifically on business development, what would it say? The first thing Scott would say to his younger self would be to buy as much Bitcoin as possible. Seriously though, he would try to...

Mo asks Scott Winter: Tell us of a time when you were doing something with business development that you are really proud of. Scott was working with another firm years ago that used Interaction, and there was a big push to bring them on board as an...

Mo asks Scott Winter: What is your favorite science, step, or story from the GrowBIG Training or Snowball System? Whole brain thinking is a concept that Scott always gravitates towards when he’s putting together a pitch or presentation. It helps...

Mo asks Scott Winter: What is your personal definition of business development? The first component is being genuine. If you’re not, people will see right through what you’re doing. Scott has been fortunate to work with companies that he...

Mo asks Scott Winter: When was the moment that you realized that business development was great? Scott started his career off in sales with LexisNexis and that developed into a role in consulting. Eventually he made the switch to a product management...

Brent Atkins, Senior Vice President Business Development at Progyny, shares the business development lessons he’s learned over the years that have defined his career. Learn about the one GrowBIG training that changed how Brent thought about how he...

Mo asks Brent Atkins: If you could record a video on business development and send it to your younger self, what would you say? In the early days of Brent’s business development career, he did things very differently. The first thing he would say...

Mo asks Brent Atkins: If you could record a video on business development and send it to your younger self, what would you say? In the early days of Brent’s business development career, he did things very differently. The first thing he would say...

Mo asks Brent Atkins: Tell us a business development story that you are really proud of. Brent tells the story of his days before Progyny as a middle market sales person for a national carrier. He had a competitive product and was finding a lot of...

Mo asks Brent Atkins: What is your favorite science, step, or story from the GrowBIG training or Snowball System? Brent’s first favorite teaching is the walk around the brain. The science of how different people think is unbelievably valuable and...

Mo asks Brent Atkins: What is your personal definition of business development? When training his team, he tells them to “build your brand.” The way they go about building relationships and adding value will be different from Brent’s, and they...

Mo asks Brent Atkins: Tell me about the time  you realized that business development was awesome. Brent learned early on the need for business development because he has done sales throughout his career. The one thing he realized from all his...

Cannon Carr shares the insights he’s learned over the years about why he’s not a sales guy, but loves business development. Learn about the key mindset shift that unlocks the power of business development and makes it something fun, easy, and...

Mo asks Cannon Carr: If you could record a video about business development and send it back to your younger self, what would it say? Cannon would record a few simple vignettes, mainly focused on the why of business development as well as the...

Mo asks Cannon Carr: What is the business development story you are most proud of? Cannon’s business is about long-term relationships, sometimes multiple generations, so being able to separate out personal risk and business risk is very important....

Mo asks Cannon Carr: What is your favorite science, step, or tool from the Snowball System or GrowBIG training? The most interesting science for Cannon is around habits and the metaphor of the rider and the elephant for the conscious and subconscious...

Mo asks Cannon Carr: What is your personal definition of business development? If you have a craft that you know and love and want to grow, you are naturally going to step into business development so you might as well do it right. For Cannon,...

Mo asks Cannon Carr: When did you realize that business development was great? There was not one moment, but a story stands out in particular for Cannon. When his father was retiring from the firm he was working at, he told him that he was a great...

Katrina Johnson shares her business development insights pulled from years of experience and her background in social and neuroscience. Learn what it takes to convince a skeptic, why creating a habit around communication is the key to business...

Mo asks Katrina Johnson: If you could tape a message to your younger self about business development, what would it say? It would simply be one thing: Learn to walk the dog. When someone walks a dog, we assume that the person is in control, but...